Motivations_balancing_the_differing_needs_of_students

Diversity is not just about gender and nationality it is also about the reasons that students study an MBA. Stuart Robinson explains.   The drive for diversity is a key issue for many business schools. Most business school professionals would agree that it is important to have a diversity of gender, nationality and socioeconomic background…

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Stuart Robinson explains how one UK business school has found that partnerships can lead to increased differentiation in a competitive market Business schools are continually under pressure to differentiate in answering questions frequently asked by prospective students such as “why should I study for an MBA; why is your school different from all the others;…

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